Singapore Biz-journalSingapore Biz-journal
Notification Show More
Aa
  • Home
  • Lifestyle
  • F&B
  • Health & Fitness
  • Technology
  • Education
  • About Us
  • Contact Us
Reading: Sewing Smiles: The AweSEWm Journey of Personalized Crafts and Apparel
Share
Singapore Biz-journalSingapore Biz-journal
Aa
  • Home
  • Lifestyle
  • F&B
  • Health & Fitness
  • Technology
  • Education
  • About Us
  • Contact Us
  • My Bookmarks
Search
  • Home
  • Lifestyle
  • F&B
  • Health & Fitness
  • Technology
  • Education
  • About Us
  • Contact Us
  • My Bookmarks
Follow US
© Copyright 2023 Singaporebizjournal | Powered by Inflex Media
Singapore Biz-journal > Blog > Sewing Smiles: The AweSEWm Journey of Personalized Crafts and Apparel

Sewing Smiles: The AweSEWm Journey of Personalized Crafts and Apparel

Editor
Last updated: 2024/01/11 at 7:14 AM
By Editor 3 Min Read
Share
SHARE

As parents, we strive to wrap our little ones in comfort, love, and a touch of uniqueness. In a world where tiny details matter, finding that perfect blend of personalized baby apparel and crafts for children is akin to discovering a treasure trove. A brand that has mastered this art of customization and innovation is none other than AweSEWm, founded by the remarkable Ili Adam.

Crafting Uniqueness: Stitching Stories of Personalization

Established in December 2018, AweSEWm initially entered the market offering customized baby apparel. However, the brand’s trajectory took an unforeseen turn in 2020 with the onset of COVID-19. Adapting swiftly, Ili Adam delved into crafting customized masks specifically tailored to different age groups of children. Recognizing the dearth of market offerings for kids’ masks, AweSEWm not only catered to varying sizes but also introduced fun, personalized designs and names, making mask-wearing an enjoyable experience for kids, greatly appreciated by parents and featured in local newspapers like Berita Harian.

Designs with Heart and Thread: Tailoring Dreams and Crafts

AweSEWm’s forte lies in its ability to offer bespoke products. From newborn gifts adorned with personalized names and designs to crafting themed cake toppers and treat bags, the brand exudes versatility. Ili Adam’s journey, sparked by her role as a mother of four, including a son diagnosed with autism, led her to intertwine her passion for crafts with the need for flexible work hours. Starting with a sewing machine and gradually delving into crafting, her skills expanded through online craft communities, fostering an engaging and learning-driven environment.

Threading Challenges into Success: A Seamstress’ Story

While AweSEWm has flourished, Ili Adam faced several challenges. Balancing the demands of crafting with the needs of her dependent son posed logistical hurdles. Additionally, navigating indecisive customers and managing their last-minute requests proved challenging. Despite the craftsmanship involved, occasional dissatisfaction arose due to misunderstandings about the pricing, a poignant reminder of the craft supplies’ quality and intricacy.

Embroidering Success: AweSEWm’s Ascent

Having served over a hundred clients since its inception, AweSEWm’s reach remains local in Singapore. However, the brand envisions a global presence in the coming years, aiming to extend its personalized touch worldwide. Ili Adam envisions potential physical outlets in Singapore, alongside the prospect of offering lessons to impart her crafting expertise.

In a realm where thread meets creativity, AweSEWm stitches a narrative of personalization, catering to the intricate desires of parents seeking that extra touch for their little ones. As the brand strides forward, it aspires to weave smiles across borders, stitching tales of individuality, one personalized creation at a time.

Add this line in Singapre article

To know more visit – https://www.instagram.com/awesewm?igsh=NWVtZ3I1cm5pdXRh

To read more startup stories visit – www.singaporebizjournal.com

You Might Also Like

Crunchie Meltz: Serving Crowd-Favorite Fudgy Brownies from a Home-Based Bakery in Singapore.

Best Perfume Store: A Go-To Destination for Premium Perfumes and Signature Scents.

Alyssandra: Empowering the Modern Professional Through Elegant Workwear.

Melmomilk design: Breathing New Life Into Plastic Through Jewelry.

Weave Smith: Celebrating India’s Rich Handloom Heritage Through Curated Artisanal Sarees with a Modern Edge.

Editor January 11, 2024 January 4, 2024
Share this Article
Facebook Twitter Email Copy Link Print
Leave a review

Leave a review Cancel reply

Your email address will not be published. Required fields are marked *

Please select a rating!

More Popular from Singaporebizjournal

Eyfa’s Kitchen: A Culinary Haven for Food Lovers

By Editor 3 Min Read

Uncle Didi: Singapore’s Go-To For Delicious Popcorn And Candy, Tailored To Local Tastes And Preferences

By Editor
Lifestyle

Indian fashion brands partner with Singapore Tourism Board

By Editor 2 Min Read
F&B

Nursha Delights: Crafting Premium Treats and Captivating Singapore’s Culinary Scene.

In the bustling world of startups, Nursha Delights shines as a testament to passion and perseverance.…

By Editor
Lifestyle

LOVI Boutique: Weaving Comfort and Cultural Richness With Their Ethnic And Modern Wear

In today's fashion world, where trends often overshadow tradition, LOVI Boutique stands out as a beacon…

By Editor

LittleJadeStory: Carving Modern Magnificence from Timeless Jade

Jade, with its illustrious history spanning centuries, has adorned civilizations worldwide with its timeless allure. Its…

By Editor

Island of fun: Sentosa launches new lifestyle precinct and state-of-the-art beach clubs

Sentosa is set to get more exciting with new leisure experiences for local and international visitors.…

By Editor
Startups

Rising to Perfection: CookieCave CakesCocoon’s Delectable Baking Retreats and Sweet Success Story

"The smell of good baking is like the sound of lightly flowing water, is indescribable in…

By Editor
Health & Fitness

My Animal Dispensary: Singapore’s First-ever Online Pet Dispensary For Affordable And Convenient Pet Healthcare

Our pets hold a special place in our hearts. They are a part of our families.…

By Editor
Singapore Biz-journal

Singapore Business Journal is Singapore’s fastest growing media platform for startup and entrepreneur stories through news, reports and interviews. We bring to you the most inspiring, motivating and informative business stories from successful entrepreneurs.

Follow Us:

Categories

  • Health & Fitness
  • Technology
  • F&B
  • Lifestyle
  • Education
  • Startups

Quick Links

  • About Us
  • Contact Us

Copyright ©2025 Singaporebizjournal | Powered-by InflexMedia

Welcome Back!

Sign in to your account

Register Lost your password?