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Singapore Biz-journal > Blog > Lifestyle > Slurpy Bear: Shaping a Sustainable Future for Household Essentials
Lifestyle

Slurpy Bear: Shaping a Sustainable Future for Household Essentials

Editor
Last updated: 2024/10/14 at 5:56 AM
By Editor 4 Min Read
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In an era where sustainability is increasingly valued, numerous brands are shifting towards environmentally conscious practices. One area experiencing innovation is household products, where single-use items currently dominate the market. Slurpy Bear, a brand based in Singapore, aims to transform this space by introducing refillable dehumidifiers and eco-friendly alternatives to essential household items. By prioritizing waste reduction and providing reusable options, Slurpy Bear distinguishes itself from traditional household products.

Contents
A Vision by Justin KongProducts That Stand Out in the MarketGrowth and Expansion Plans

A Vision by Justin Kong

Slurpy Bear is a local brand created by Justin Kong together with his 3 co-founding members in 2021. The idea behind Slurpy Bear was born out of a desire to explore environmentally friendly solutions that aligned with their knowledge within the construction and engineering industry. 

They identified a gap in the market:dehumidifier boxes were traditionally used once and discarded. The team’s mission was to create a product that could be reused multiple times, promoting sustainability while maintaining convenience. Soon enough, the team managed to come up with a product that was able to fulfillall of the above. 

The focus on refillable dehumidifier boxes soon expanded to other categories, including dehumidifying hanging bags for wardrobes and easy-use hand soap refill tablets. This commitment to innovation with an environmental approach marked the beginning of Slurpy Bear’s journey, with sustainability always at its core.

Products That Stand Out in the Market

Slurpy Bear focuses on household products, with large refill bags for dehumidifier boxes as their main offering. What used to be single-use boxes can now be refilled endlessly with large refill bags, providing a cost-effective and eco-friendly alternative to throwing plastic boxes every month. Additionally, they offer moisture absorber gel packsand hanging dehumidifier bags for wardrobes, catering to various moisture control needs.

Another standout product is their hand soap refill tablets, which come in compact paper packaging. Customers can simply refill their hand soap bottles by dropping this tablet in water and let it dissolve. No more messy liquid refills. It’spaper packaging not only minimizes waste but also saves storage space, making Slurpy Bear a top choice for environmentally conscious consumers seeking practical household solutions.

Growth and Expansion Plans

Slurpy Bear is a well-established brand in Singapore with a strong customer base, having fulfilled approximately 60,000 to 70,000 orders. The team is now looking to expand its reach beyond Singapore and target international markets with its eco-friendly products. The brand’s focus remains on educating people about the reusability of dehumidifier boxes and other household items. Their marketing strategies include increasing their presence on social media platforms and collaborating with media partners and local influencers. 

As the brand continues to grow, it aims to reach the milestone of a million cumulative ordersby the middle of 2026, showcasing its expanding influence in the household product sector. Looking ahead, Slurpy Bear is poised to lead the charge in sustainable household innovations, with plans to introduce even more refillable and eco-friendly products. In the coming years, Slurpy Bear is set to become a key player in promoting sustainability within everyday household items, ensuring their products remain eco-conscious and accessible to all.

To know more visit- www.slurpybear.com

To read more startup stories visit- https://singaporebizjournal.com/

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Editor October 14, 2024 October 14, 2024
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